Vietnamese showbiz hasn’t been able to avoid the buzz around “Miss” Hương Giang’s scandal these past few days. A star once loved by the public suddenly woke up one day to find over a hundred thousand anti-fans on social media. Meanwhile, “Anti Miss Hương Giang” groups keep popping up and growing.
1. The recent controversy with Hương Giang’s anti-fans
The controversy with Hương Giang’s anti-fans

Recently, a heated argument broke out on social media around some of Hương Giang’s remarks on various talk shows. Afterward, an “Anti Miss” group was formed with over one hundred and fifty thousand members. However, her subsequent response to the scandal surprised many people. She decided…
Hương Giang’s recent statement about her anti-fans

Many believe the public wouldn’t have been this angry if the singer hadn’t boldly declared that all her anti-fans were bad people, “ill-intentioned” people who kept bad-mouthing her just to “put her down.” However, under public pressure afterward, she apologized and submitted a request to withdraw from her guest position…
2. The lesson that emerges from the “Miss’s” anti-fans
Commenting on the matter, director Trần Nguyễn Bảo Nhân noted: “For the first time in showbiz history, an artist has been boycotted with not a single fellow artist stepping up to defend her. For the first time in Vietnamese showbiz history, we’re seeing the kind of boycotting power usually associated with K-biz or other major entertainment industries…”
Director Trần Nguyễn Bảo Nhân

Just two weeks into the storm with her anti-fans, the “Miss” — once nicknamed the “Beauty Queen of Life Lessons” — struggled after showing a somewhat “bitter” attitude when confronting the public. While trying to resolve it, the singer got caught in another controversy, accused of being “fake” with her “Making Friends with Anti-fans” series. It’s fair to say Vbiz history has never recorded a case quite like this before.
Hương Giang looking “bitter” while confronting her anti-fans

Regardless of who’s right or wrong, in the entertainment industry, the public’s strictness pushes artists to be more disciplined and to improve themselves, both in their careers and in life. The actions of Hương Giang’s anti-fans seem more organized and forceful than what other artists usually face.
3. The lesson that the phrase “the customer is God” is outdated — replaced by the modern phrase: “the customer is a gift from God.” A motto for “Big E’s trustworthy companion”
CEO Nguyễn Dương once made a statement that many consider a sign of the times: “The customer isn’t God — the customer is a gift from God. When you receive them, you must treasure them. But because it’s a gift, you also have the right to decline it.” The lesson we draw from this statement:
Big E Co. — always a trustworthy companion

The phrase “the customer is God” is gradually losing its power as customer demands place heavy pressure on sales staff. We should instead see them as a gift from God — you must treasure this gift and put your heart into serving it as best you can. But that doesn’t mean groveling, being servile, and just going along with everything.
At Big E, customers may have the right to complain or criticize, but we always see them as a friend. This friend is exactly what helps us improve our product every day. Sometimes this friendship inevitably has arguments and friction. We choose to work together to find a solution so we can stay together for the long run.
